Every few years, the travel industry declares the death of another digital channel. First, OTAs were supposed to destroy direct booking. Then apps were meant to replace websites. More recently, super apps were going to absorb the entire customer journey. Now the latest prediction is that agentic AI will make hotel websites and apps redundant […]
DENVER — June 9, 2026 — Lighthouse, the Commercial Operating Platform for the travel and hospitality industry, today launched Ernest, an AI built to be the newest member of every commercial team. Ernest bridges the gap between today’s powerful frontier AI models and the specific data, systems and decisions at the core of each hotel’s strategy. […]
Twenty years in hospitality including The UK, Thailand, Hong Kong, Australia and New Zealand. Backpacker hostels to five-star hotels and in all of it, I have never once seen emotional intelligence formally taught, measured or rewarded. What I mean by emotional intelligence in this context is not complicated, it is the thing that makes a […]
