Driving Booking with Fitness over Spa and Wellness

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Wellness and spa are definitely reasons to book a hotel. But do guests select a property based on its gym facilities? Let’s fire off two examples off the top to support the affirmative: EVEN Hotels: an upscale brand under IHG that’s pivoted against the K-shaped barbell distribution problem of hotels gravitating towards select service and […]


How savvy hoteliers are using “set jetting” trends for commercial growth

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A growing number of UK travellers are now choosing destinations based on what they have watched on screen. From Saltburn driving interest in country estates to The Traitors boosting Scottish castle stays, “set jetting” has quickly become a key commercial opportunity for independent hoteliers*. According to recent research, a quarter of Brits have travelled to […]


Increasing the Efficiency of Hotels: Using Automation to Your Advantage

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Maintaining the efficiency of hotels is crucial for keeping guests happy. When processes are inefficient, it can lead to frustration, miscommunication, and dissatisfaction from guests, which can affect your reputation.  Luckily, there are a number of things hotels can do to increase efficiency in key areas. With that in mind, here are just a few […]