You’re capable of achieving more than you think: Going further with a direct booking strategy

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The Hotel Moment podcast — episode 84 In this episode of the Hotel Moment podcast, Karen Stephens, Revinate CMO, and Kathleen Cullen, Executive Vice President at PTG Consulting, explore the ways that hoteliers are leaving money on the table and why change starts and ends with a direct booking strategy. Cullen […] The post You’re […]


Four takeaways from NAVIGATE Miami 2024

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Revinate’s annual hospitality conference, which focused on industry updates, growth plans, and new product launches, has concluded for the year — and we are still buzzing with excitement! This year’s conference brought in 250+ customers (50% first-timers and 50% repeat NAVIGATE attendees) and 15 sponsoring companies. The rooms were packed with CMOs, GMs, Reservation Sales […]


Occupancy vs ADR, the never Ending Discussion in Revenue Management

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Since the early days revenue management has been applied in hotels, there has been an intriguing ongoing discussion. What drives more value to the business, ADR, average daily rate, or occupancy? I have been in hotel revenue management consulting since 2006, and it is a question that keeps coming back. ‘How can I make more […]


Elevating the voice channel: How Thompson Seattle leverages RezForce to improve call conversion

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Customer stories Elevating the voice channel: How Thompson Seattle leverages RezForce to improve call conversion HOTEL TYPE: Group SOLUTIONS USED: RezForce Lux REGION: North America Goal Increase call conversion. Strategy Leverage trained agents, passionate about the property. […] The post Elevating the voice channel: How Thompson Seattle leverages RezForce to improve call conversion appeared first […]


Strategies To Build Brand Loyalty With Travelers

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Unlike traditional shoppers, travelers aren’t just seeking a product or service; they’re searching for the perfect getaway — a family vacation, spontaneous weekend escape, or an unforgettable adventure. But from the moment they begin contemplating their journey, travelers face an overwhelming array of choices. Amid the option overload, hotels and hospitality brands have a unique […]