The Evolution of Hotel Loyalty: Key Trends Shaping Direct Booking Success

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Loyalty programs have evolved far beyond simple points-based systems. Recent research reveals that effective loyalty strategies are becoming increasingly central to hotels’ direct booking success and overall revenue growth. Let’s explore the key trends and insights shaping the future of hotel loyalty programs. The Revenue Impact of Modern Loyalty Programs The numbers speak for themselves. […]


Brioni Hotels Expands Portfolio with Exclusive Villa Residences

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Zurich, 29 April 2025: Luxury brand Grand Metropolitan Hotels expands into Croatia with the takeover of the Plant Villas on the island of Pag. With this addition, Grand Metropolitan Hotels continues its consistent path of international growth. The luxurious villas will now operate under the Brioni Hotels brand – a premium label within the Grand […]


TakeUp Unveils First Annual “The Voice of Independent Hospitality 2025” Industry Report

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WESTFIELD CENTER, OH  — April, 2025 —TakeUp, the AI-powered revenue optimization platform built for independent hotels, today released its first annual “The Voice of Independent Hospitality 2025,” a comprehensive industry report based on a survey of nearly 200 owners and managers of bed and breakfasts, glamping sites, boutique hotels, and independent inns across the country. […]


UK Hoteliers Urged to Stay Agile Amidst Persistent Economic Headwinds

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Patryk Luszcz, UK regional director at Profitroom, says hoteliers will need to stay agile in the face of continuing inflationary pressures in 2025. Luszcz said: “Hoteliers across the UK are having to contend with persistent pressures, including ongoing inflationary strain and National Insurance hikes reshaping the trading landscape as we move into Q2. “This coupled […]


IDeaS Announces Spotlight, Delivering a New Edge in Demand Generation for Hotel Marketing

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LONDON — April 2025 — IDeaS, a SAS company and the world’s leading provider of hospitality revenue management software, today announced the launch of IDeaS Spotlight, a first of its kind demand intelligence solution that empowers marketers to generate the right demand at the right time. Spotlight helps both single properties and portfolios to identify […]