Since the early days revenue management has been applied in hotels, there has been an intriguing ongoing discussion. What drives more value to the business, ADR, average daily rate, or occupancy? I have been in hotel revenue management consulting since 2006, and it is a question that keeps coming back. ‘How can I make more […]
Unlike traditional shoppers, travelers aren’t just seeking a product or service; they’re searching for the perfect getaway — a family vacation, spontaneous weekend escape, or an unforgettable adventure. But from the moment they begin contemplating their journey, travelers face an overwhelming array of choices. Amid the option overload, hotels and hospitality brands have a unique […]
The hospitality and travel industry is experiencing a spending surge, with online travel agencies (OTAs) like Expedia Group, Booking Holdings, Airbnb, and Trip.com Group collectively spending a record $4.08 billion on sales and marketing in the first quarter (Q1) of 2024. This 10.6% increase from Q1 2023 really reflects the industry’s aggressive pursuit of consumers […]
F&B is increasingly a cost centre for hotels, steadily losing profitability since 2018. But there’s hope! Hoteliers should look beyond just the menu and decor to create a compelling F&B offering Profitability in food and beverage (F&B) dropped by over 30% in the last five years. Operating with increasingly tight margins, many hotels can no […]
The world of travel payments is tough, with high expectations from consumers and complex transaction requirements for B2Bs Travel bookings are back. Online sales are expected to account for 76% of total revenue in the travel and tourism sector by 2028, by which time, revenue is set to reach £746.4bn (Statista). The mobile travel booking […]
