How we find, trust, and choose hospitality brands is changing fast. Not long ago, getting seen online meant a solid SEO strategy, a keyword-optimized blog, and maybe some backlinks for good measure. Today? That’s just table stakes. In the age of AI-driven search, the real decision-makers aren’t just consumers or your hotel guests. They’re large […]
Peak seasons present both lucrative opportunities and significant challenges in the hospitality industry. Periods of high demand—driven by holidays, festivals, or local events—can strain resources, impact guest satisfaction, and complicate revenue and maintenance management. To navigate these complexities, hotels are increasingly turning to data analytics. By utilizing the power of data, hotels can anticipate demand […]
It’s a magnificent seven for BWH Hotels as it welcomes a string of new independent hotels to the group. New activations include Best Western Sheffield City Hotel and The Kings Arms Hotel, World Hotels Distinctive in Dorset. BWH Hotels, which represents Great Britain’s largest group of independent hotels, including Best Western and WorldHotels, welcomes the […]
Hotel marketing managers have a tough job. It can be difficult to make your property stand out and increase bookings. With limited budget and resources, offers and experiences can be one way to move the needle, but what’s the best way to set these up? 1. Don’t create an offer or experience you’re not ready […]
In the world of hospitality, your staff are your reputation. Every interaction, whether it’s a warm smile or a simple “Good afternoon, ma’am, how are you today?” can leave a lasting impression and lead to a positive review. That’s why a well-trained, motivated team is essential for any hospitality business. But in a tough hiring […]
