Independent hotels risk being left behind in the AI revolution

July 31, 2025 0 Comments

AI, or discussions about AI, are seemingly everywhere right now – but when is AI going to prove useful to independent hoteliers? It’s fair to say that the hospitality industry has often been reactive in its approach to technology adoption. Playing catch-up rather than leading innovation and this appears to be the case with AI. […]

Read MoreRead More

The Cost of Convenience: Why Pricing-Centric Revenue Management Is Failing Your Hotel

July 31, 2025 0 Comments

Over the past decade, the pricing-centric revenue management model has gained prominence within the industry. It’s a concept that promotes maintaining availability across all channels, even as demand is surging, relying solely on dynamic pricing to manage booking behaviour. This approach, favoured for its operational flexibility, requires that rooms always remain open to book, and […]

Read MoreRead More