How Drone Storytelling Is Transforming Hotel Marketing

0 Comments

As hotel marketing evolves, so does the demand for emotionally-driven, immersive content. Drone storytelling is emerging as one of the most powerful tools to showcase a hotel”s unique environment, ambiance, and guest experience. Drone marketing specialist Olha Kotova shares how aerial content is driving real results for hotels – from higher engagement to increased bookings. […]


The Dark Side of Hourly Rates

0 Comments

As the hotel industry evolves to meet the needs of modern travelers, an old business model is quietly re-surfacing: hourly rate bookings. Once dismissed due to their association with illicit activity, these offerings are returning under the banner of flexibility, productivity, and convenience. But while the business opportunity is clear, the risks are even clearer. […]